About Media Source Solutions
From the beginning, we did extensive research, trend analysis, and forged marketing and database partnerships along with a variety of mixed marketing techniques to create the foundations of Media Source Solutions. Big Data, Consumer Packaged Goods Buying Behavior, Online/Offline Consumer Behavioral and Demographic Data, Email, Display Advertising, Database and Lead Generation are some of the tools we engage for data driven marketing campaigns. This enables us to provide custom solutions to optimize and improve our clients direct marketing efforts.
Michele Volpe came to Media Source Solutions in 2004. Since joining, she has introduced new services including Lead Generation and Display Advertising. Areas of specialization include list selection, how to mine Big Data, multichannel marketing, email, telemarketing and direct mail.
Since beginning her career in 1996 at Millard Group (now infoGroup,) she has worked for top list marketing companies and many high profile clients. She is frequently asked to contribute articles to direct marketing publications, both online and offline. She enjoys finding new ways to help her clients increase their businesses.
Michele is a member of the FDMA and the DMA.